By Heather Gurewitz,
WBC Director
Okay, let's be honest. While there are some who are technologically challenged, really, "doing Facebook" isn't rocket science. If you have some fingers and a computer with internet (or a Smart Phone and two thumbs) you can Facebook pretty easily. I would even venture to say, it's easier than email. So, why do people have trouble with Facebook? Now, this is just a theory, but I believe it is because there is a difference between being able to post and being able to post something that generates sales.
Well, the first thing to note is that if you have a business then it is beyond recommended that you have some sort of a web presence for your business. The good news, is that you can do it for free and still have it be professional.
The second thing to note is that "Zero-Budget Marketing" is more than simply social networking. In "Zero-Budget Marketing" we will cover Facebook, blogs, what I call Google's "free zone", Tweeting, and how to actually do all of these things. We will also cover the most important question of all (drum roll please) WHY? Why do these things? How will they benefit my business?
When you invest time or money into marketing it should generate sales (and hopefully profit) for your business. "Zero-Budget Marketing" isn't just about using the free marketing tools of the web, it's about maximizing your profit from those tools.
Zero Budget Marketing is on Tuesday, October 19th from 5:30-8:30 at West Company in Fort Bragg. There are only a few spaces left, so call 964-7571 today if you are interested.
Monday, October 18, 2010
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